If you want to start an online business, a blog is an important part of your marketing efforts. It is one of the most essential promotional tools you can use as it enables you to reach out to your target audience. The great thing about using blogs as internet marketing tools is most of the promotional effort is automated. Blogs allow you to build relationships with your audience and come up with engaging site content.
The fundamental of success in blogging is creating great content that is interesting, valuable and helpful. Nobody wants to see low quality content or less interesting post. The writing style also important to make sure you can attract or catch the eyes of the reader so that they will continue to read on the rest of the articles. Once user found that your site often provides great contents, they will come back regularly, bookmark it or refer to others which can help to drive more traffics to your site.
One of the things you can do is to create a sitemap and submit it to popular search engines. This is something that you would do once. After submitting the sitemap to major search engines, you can begin monitoring your blog’s performance. This helps you keep track of how much your content is indexed by search engines.
You can also submit to RSS directories. Make sure that your blog is submitted to popular article directories so your target readers can find your articles. The more directories you submit to, the easier your content can be found and your blog site can be promoted. This is important if you aim to monetize your site.
Commenting on other blogs of the similar topic is another thing you can do. While it is true that comments made on similar topics or content does not have as much weight as back linking, commenting should not be taken for granted. Be certain the comments you make are backed with good content and you can sit back and watch traffic increase.
Facebook is another great way to promote your blog. Check out this video:
There are just few basic approaches that can help to promote your blog to increase your search engine visibility. We will share more SEO tips in the upcoming post. Stay tune!